Have you ever heard of mCommerce over eCommerce? Are you wondering where this new term coming from? Do you know what does mCommerce mean?
These are some out of the queries that pop into head as soon as we hear about mCommerce. MCommerce is mobile commerce.
Let’s check out why mCommerce is there in the blood and sweat of all the businesses nowadays.
With the increase in mobile device usage to access websites and shopping carts, there has been an equal increase in the number of reasons why mCommerce is growing so quickly. Those small businesses that are just starting know all the reasons that a large segment of the population uses mobile devices. It is not just a query of if but when their customers will turn to mobile for some business owners. When you start thinking about reaching these customers and providing them with the best online experience, you will see that you have a leg up on your competitors who are still stuck on land-based stores and eCommerce stores that are not mobile-friendly.
Let’s check out some of the reasons why mCommerce is growing and growing more with time:
People Live Through Their Smartphones
One of the primary reasons why mobile commerce is becoming so popular is because users do not want to visit a website if it does not open up on their smartphones. If your business has local services, you will find that people want to do business within their area, and they do not want to travel across the country to buy a gallon of milk. Mobile apps are one of the fastest-growing trends across all industries. Many consumers cannot afford to travel to a store to buy a certain item. By using an app, they can get the items they need, no matter where they are.
Every Customer Wants Responsive Solutions
Another reason why mobile commerce is growing so quickly is that more people are using their mobile phones to communicate. This is not only true with young people but seniors as well. Instead of typing an email or talking on the phone, they can send an order, follow-up on that order, and track all of the activity that occurs on their mobile device.
E-Pay Has Been Converted into M-Pay
Businesses that provide online services also find that more customers use their smartphones to pay for their transactions. Instead of writing out a check or utilizing a credit card, customers can go onto their app and pay for their purchase. This makes it easier for businesses to ensure their customers are fully satisfied with their products and services. Instead of losing sales because customers do not have or use a credit card, which can cost a company money, businesses can offer mobile payments or use their mobile sites to accept payments from customers who use a credit card. This makes it much easier for customers to make purchases.
The Final Say
With more people using their smartphones for accessing the Internet, businesses are starting to realize how imperative it is to get able to provide access to this technology. This is why there are so many companies that have launched applications on the Android Market. Apple and Google are providing free applications on their mobile devices to increase the number of people who have access to the Internet. In turn, this has created a huge demand for companies who are interested in offering mobile commerce solutions to businesses.